MUSIC FOR IPHONE
Tencent music is a digital music service on mobile. Supporting 100 Million users online at the same time.
#4 in Apple's Top Free (2011)
Team Members: PRINCIPAL VISUAL DESIGNER (My Role), Senior Product Manager, Senior UX Designer, Senior user Researcher, 3D designer, Senior Engineers, QA Engineer.
User Research: Online questionnaire.
UI Design: mood board, competitor analysis, visual design, illustrations, animation.
Development of Mobile Design Practice in-house Course.
As the principal visual designer in this project, I try to push the boundaries of visual execution and try new ideas. I believe a great app will have the beautiful design that is on-brand and executed with expertise and loving care.
An elegant way to deliver our music cloud service strategy and vision to consumers.
The background video is changing along with the local time, saying "Good morning/evening!" to users. We alway want to get in touch with your feelings, even it's just one second.
We try to deliver a strong brand image, Tencent music is the alive and a caring service.
Presentation for Tencent music for iPhone design process work